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A customer’s goal for their shopping mission. Identify accurately the reason why customers visit your stores and influence their purchase decisions prior to their next visit.
Segment your audience to identify your most valuable customers. Make better use of your marketing budgets and gain a competitive edge over your competitors.
Identify potential store opportunities and where to prioritize your resources and investments and develop unique promotional activity to suit your store’s specific target audience.
Draw comparisons between your product lines and business units and locate performance gaps to find potential areas for improvement.
”Leverage location intelligence, empower your services and offer a truly unique shopping experience.